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🐭User Interface and User Experience

When designing an app's user interface (UI), it is important to consider both aesthetics and usability to create a great user experience (UX).

What is the Difference?

UI focuses on the visual design and layout of the app screen. This includes:

  • Where menus, buttons, images, and text fields are located

  • Visual hierarchy - what stands out first/most

  • Colour schemes and typography

UX focuses on the full end-user interaction, including:

  • How intuitive and easy is it to accomplish tasks?

  • Does the layout match user expectations and mental models?

  • How smooth and enjoyable is the overall process?

Tips for Good UI/UX

When designing your app's interface, keep these tips in mind:

  • Consistency - Use uniform elements and interaction patterns

  • Intuitiveness - Design an obvious visual hierarchy and predictable interactions

  • Efficiency - Minimise steps users need to take to achieve goals

  • Accessibility - Accommodate users with disabilities

  • Feedback - Provide indicators when actions are taking place

Some examples of bad and good ui/ux

Example of bad and good user experience

Example of bad and good user experience

By keeping the user experience at the heart of the design process, you can build interfaces that are aesthetically-pleasing and easy to use.

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